iSpring’s Research Sheds Light on The Current State of Online Corporate Training
by Lucy Larson
Community Manager
On February 12, 2024
Alexandria, VA — Februry 12, 2024 — iSpring Solutions Inc., a leading eLearning software and service company based in the U.S., released its comprehensive research findings on the current state of online corporate training. The research sheds light on crucial aspects of corporate training, such as training goals, content creation, employee motivation, measurement of training effectiveness, and formulation of training budgets, thus offering valuable insights for CEOs, HR professionals, and learning and development (L&D) specialists.
Key highlights from the research:
1. Online corporate training goals
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– 39% of organizations use corporate training to provide employees with relevant industry knowledge.
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– Soft skills are a close second, with 37% of respondents emphasizing their importance.
2. Training content creation
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– 51% of respondents create all training materials internally.
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– Only 4% of organizations purchase ready-made courses or use content provided by partners.
3. Motivation and engagement
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– 67% of companies promote the importance of training at regular meetings.
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– Excuses for not completing training remain the top sign of employee resistance (48%).
4. Measuring training effectiveness
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– Only 50% of organizations measure the effectiveness of training consistently.
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– Completion rate is the top-tracked training effectiveness metric (67%).
5. Training budget considerations
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– 40% of organizations spent less than $50,000 on employee training in 2023.
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– 30% of companies report improved customer service as the top business benefit associated with increased investment in training.
Natalie Taylor, Senior eLearning Consultant, a member of the research team, comments:
"Our goal was to bridge a gap in corporate training, where professionals often lack the objective data needed to adjust their strategies. This research provides evidence-based insights that will hopefully help our colleagues enhance their training programs and seize growth opportunities in our rapidly evolving landscape."
The research findings are available for free on the iSpring website.
About iSpring Solutions
iSpring is a pioneer in eLearning software and services. Founded in 2001 by a group of IT professionals and learning enthusiasts, iSpring has grown to become a global player with over 60,000 customers in 170+ countries.
iSpring focuses on developing cutting-edge eLearning solutions, including iSpring Suite, a world-renowned authoring tool for creating engaging eLearning courses with multimedia content and assessments. iSpring Learn, a robust learning management system (LMS), simplifies course distribution, tracking, and management. iSpring Space provides cloud-based collaboration for eLearning content creation and storage. Other products include iSpring QuizMaker, iSpring Converter Pro, and iSpring Cam Pro.
iSpring's software and services empower users to create, distribute, and manage effective eLearning content to enhance learning experiences, boost knowledge retention, and ultimately drive success in education and corporate training worldwide.